The Seriously Funny Tour posed us with a problem. They were in their third season and had used the two character graphics on a simple yellow and red base in the past. We created a strong visual with the suitcase, teeth and speech bubble that kept the brand awareness that they had gained whilst giving them a much stronger visual identity. Sometimes, completely changing your image is not the best thing to do, and we help our clients to make that decision and get the best outcome. Seriously.